Introducing The HTC Beats Line Of Phones

22.12.11 The Reporter 0 Comments


Any audiophile will say that one of the most important factors in the audio experience is the device's sound quality. There's no point in using high-quality audio encoding/compression for one's music files if one is going to use sub-par audio players. And whether one wants to admit it or not, there are just certain gadgets that can deliver high-quality sounds.

Take for one, the iPod line of mobile audio machines. Prior to the iPod, I had used a TwinMos mp3 player. When I got an iPod Nano, however, I realized the vast quality gap between an iPod and a run-of-the-mill audio gadget. An iPod has superior sound quality over any other generic mp3 player.

Which brings us to another point: even if you may not be listening to your tunes through an iPod, if you have good quality speakers or earphones, you'll be a happy camper.

That's the concept behind companies creating lines of high-quality earphones and speakers. Pre-Skullcandy, there was Shure. Shure was a brand of in-ear earphones, which are designed to shut out all ambient/environmental sounds. Noise-canceling, in short. Shure was the choice of audiophiles who want better sound for their iPods, even though the earbuds that came with the iPod were already great enough.

Then Skullcandy came. Fashion met ear candy. And as of 2011 Beats Electronics LLC has overtaken the audio accessory industry. With exclusive lines developed for Dr. Dre, Lady Gaga, P. Diddy, Justin Bieber and even LeBron James, Beats eclipsed the entire earphone industry with the branding and marketing hype. It's so famous, China copied it, too.

Beats Audio has catapulted itself into the quintessence of audio sexy that HTC just had to ink a partnership with Beats. And now, we have an entire line of HTC phone models coming with Beats earphones:


No doubt, HTC will be shipping more of its models with Beats audio in the coming phone release cycles. Two models already in the rumor mill are touted to be carrying Beats earphones:


Tech pundits say it's not really about the audio quality -- most don't notice, anyway; it's really all about teh sexy.

If Steve Jobs was able to jack up the mp3 player and turn it into THE must-have iPod, would Beats jack up HTC's sexy and make it THE music phone to have?

Only time will tell. Meanwhile, I'll have to say that even run-of-the mill Androids like the Cherry Mobile Nova do make music sound delicious. I was even surprised that its stock earphones were good enough, that I couldn't even detect much of a difference in sound quality between this and my old iPod Nano. Imagine how much more delicious music would sound through an HTC Sensation XE with Beats.

We're sure you'd be making a last-minute run to an HTC store for the HTC Sensation XE just before Christmas.

Next up, a long-overdue review of the Cherry Mobile Nova.

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Photo Credits: Wired Gadget Lab

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